Cashing in on Shiny New Object SyndromeBlimey what a mouthful! Tiffany Dow has released a WSO that she claims will help everyone with that constant burning need to buy more and more WSO’s but what a title to give it! Does WordPress even allow titles this long, we’ll have to see 🙂

The nice thing about the arrival of Tiffany’s WSO is that is fits in well with my promise last week to do more WSO reviews and after going though it, I have to tell you that I have changed my mind slightly on the whole “no affiliate link thing”. It sounds great to stay clear any accusation of making affiliate cash for good reviews, but this WSO has convinced me that there is at least one other person out there who is able to stay morally neutral while still making money.

As a result, affiliate links are back.

Tiffany was open enough to admit that she hadn’t spent a whole load of time on the sales copy for this WSO and it’s certainly not a mega-graphic extravaganza like some of the stuff being pushed on the forum these days, but she has obviously done the work needed to identify a clear audience on the forum and target them with this WSO.

Cashing in on SNOS (just to save my fingers) is a timely encouragement to serial WSO buyers to create reviews of purchased products as they are implemented. In a sense doubling the value of the SNO by forcing implementation and maybe making affiliate sales along the way. If the SNO comes up trumps and works, then you’ll also make money from the technique and your review will grow in authority because you’ve actually used the product.

Tiffany suggests carrying out the process (and there’s plenty more detail about the actual technique that would be unfair to include here) over a period of time and revisiting reviews periodically.

Circular Queasiness

In fact, she also suggests doing the whole thing to the “Guide to Cashing in on Shiny New Object Syndrome” and it’s at this point that I have to express a little queasiness.

I can see her point about it being good to get started somewhere and the fact that you have this WSO in your hands already makes it easy to use as a practice piece, but it’s not an ideal fit for an ongoing review – at least not in my mind.

Not only that, but in encouraging sales of her WSO, she only adds to the SNOS of others. That whole circular side of internet marketing is the one that leaves me worrying for the state of my soul sometimes. 🙂 I’m experiencing a similar angst with Dean Holland’s Quick Start Challenge at the moment. There’s no doubt it’s a great course, but every task is focused on creating internet real estate that talks about his course – using pupils to build his presence.

I’ve always struggled at fairgrounds on the rides that make me go round and round – never on the rollercoasters, so maybe I was always destined to hate this kind of incestuous selling. The ancient societies of the world used to call it Ourobouros – the snake that eats its own tail….I digress.

Anyway, if you do buy WSO’s on a regular basis, this is definitely an interesting twist on the process. I could see it getting to be really hard work if you buy more than one other WSO a day, but if you could get through the work of implementing each one as well as reviewing it, you’ll probably end up a wealthy bunny fairly quickly!

Summing Up

So where does that leave me on Tiffany’s product? I’m going to give it an 8-ish and the only reason it’s not a solid 8 is that I’m already “doing it”. I think the content is worth an 8 for someone that has never written a review before and the idea of forcing the implementation is excellent.

Here’s my totally unadorned, no pressure link if you want to check it out.

I started out with such good intentions to update my “week 2” post every day and add my progress and plans into it. That definitely fell by the wayside with a weekend full of local carnival (where I had to man a stand) and all the fun of Father’s day. I always try to keep Sunday a little bit apart from the rest of the week anyway, but this week it got completely wiped out 🙂

In the end, it’s not really a very visible way of doing it and it makes it much harder than it should be for folks to find the information, so here we are with a fully-fledged update post.

What has amazed me is just how time-consuming it can be to get the smallest of jobs finished….or even started. I had plans to add new WSO reviews in here every day and that has just had to take a complete back seat as the challenge needs more time than I originally planned.

I guess part of the problem is “knowing too much”….or maybe, just enough to be dangerous.

I intended to do all sorts of sexy graphics with my week 2 video, but wisely decided I was just wasting time trying to find the exactly perfect motion graphics. Then I thought “I’ll just use Prezi” only to discover it now needs a signup and they have added a load of new features – again, a stack of time to get anything done after learning it all.

I knew I wanted to keep away from a standard presentation style Camtasia video, so that really only left me with Animoto. This is a great little tool for knocking up quick video with transitions and stuff handled for you. I made a super-cheesy video and found some pretty good music to echo the sentiments of the Challenge too.

 

The other thing I have been trying the week, is an image signature on the Warrior Forum. There is some evidence that using an image can increase the visibility and hence the click-through of posts on that forum and since I had already paid my annual fee to use one ($60) I decided to try it.

I think it’s early days yet to tell if it has done any good, so watch this space for updates. One of the interesting things is that there has been a recent WSO dealing with just this way of making money from the forum which includes a load of pre-canned images to use as signatures. This was going to be one of my reviews, but I thought it was so relevant I’d deal with it here.

It’s a fairly short WSO but it is really the images you’ll be buying it for (since Dean has already said to use this technique – just without the picture tweak) – it’s pretty cheap and well-targetted to this one use, so it might be worth buying. Bear in mind that this will incur an additional expense from the Warrior Forum to use the pics in your signature, so may not be what you want just yet.

In other news, I have finally kicked off my Pinterest account with a pin to my new video 🙂 A whole new traffic source? Who knows, again I will be back with updates as it goes.

I don’t know how everyone else is doing. I’ve definitely seen an uptick in traffic, but I’m concerned that it is only QSC’ers who are visiting. Don’t get me wrong, I have no complaints about that, but it could all go away again just as easily.

Let me know what you think, and mash the like button in approval.