Lead GorillaWP Lead Gorilla does what is says on the tin (or at least, the sales page).

It builds lead capture pages that are reputed to have an insanely high conversion rate and that are being used by some of the big names in marketing right now.

There’s not a lot to say about this, as it’s a plugin – it either works, or it doesn’t 🙂 There are a few reports already about the optin rates being produced by this thing, so I’m happy to say that it does seem to have the desired effect.

Cheap Shot!

One thing that I was less than impressed with was that the images shown in all the sales material are part of an OTO – sorry, but that’s just a little too close to false advertising. I know they weren’t explicitly mentioned on the offer, but I’d expect to see the example images in the bundle. By all means upsell me on an awesome mega-pack of licensed images, but give me the ones you tempted me with in the first place.

My suggestion (unless you really want these pics and the themes) is to hit canstockphoto or one of the other players for stock images. Lodge your OTO equivalent money with them and then use the “points” to download exactly what images you need.

As a result, I’m going to knock down the score for this primate – he only gets 7 out of 10 (and I really wanted to score it higher for the results). Maybe I should introduce a score for the sales process as well as for the product. What do you think?