No, it’s not a pseudo-apocalyptic rant about the world coming to an end in 2011 – although we may all revisit that comment when the FTC have finished with all their little plans for us this year.
It’s more about a line in the Bible that talks about us “doing what we know we should not do, and not doing those things that we know we should”. Of course, in the original sense it all boils down more to the spirit being willing, but the flesh being weak….an excuse trotted out for almost any kind of slightly naughty thing we think we can get away with these days. Cream buns, anyone?
On a more secular and personal level, it hits home at this time of year as we all make and break those incredible New Year resolutions. Who’s stopped going to the gym already?
Where it really gets serious, though, is in our Intenet Marketing endeavours. Here’s a list of some of the stuff I have looked at in 2010:
- SEO
- PPC
- Facebook Ads
- Outsourcing
- Local Marketing
- Social Media Marketing
- Amazon affiliate program
- Adsense
Now, that’s not a comprehensive list and it certainly doesn’t do justice to all the books, courses and WSO’s that I have bought in the same period. So, how many of these things made me money? How many of them should I look at in the light of the quote at the start of the post?
So, what are the things that have been “the things you should not have done” – how have they stopped you getting on with all the things you should have concentrated on and how much money has been diverted away from you as a result.
My promise to myself this year is to get down to turning all this incredible knowledge and “stuff” from 2010 into cash and to do it one step at a time. Yes, the Facebook page will get some attention, but it won’t be my first port of call. This blog and its readers and subscribers deserve first call on my time. So I’m committed to getting back to the near-daily updates on my progress, with reports of what I have learned along the way.
Secondly, my existing Amazon sites are going to get some work and traffic sent their way. They deserve it, the poor wee orphans!!
Thirdly, my listbuilding will definitely see a new lease of life in 2011. This is one area that I have been woefully poor at and this needs to change for the New Year.
Then finally (for now) I will definitely be putting more work into reviewing the stuff that I have bought, so that others get a chance to see exactly what’s in some of these packages that are sold “sight unseen”. I’m only going to recommend and promote the ones that I have used and like. Others may get a passing reference and maybe sometimes a sneer too, we’ll see.
This is actually one of the things that worked quite well for me towards the end of 2010. I spent some time reviewing and promoting Dan Brock’s Amazon program (Deadbeat Super Affiliate) and I am still seeing sporadic affiliate sales coming from that even now.
For those that tracked my earnings progress through the Summer, I’m pleased to be able to say that the Christmas period brought in a combined total of around $300 for the month of December. Next year I will starting the site creation waaaay earlier!
This number brings my total for the year to an almost perfect $1000 and that’s only starting the counting when I did, later in the Summer. So, not perfect, but certainly encouraging as a start. My next target is to get that earning period down to one month i.e. one month, $1000 and of course to start ramping it up from there.
So, where is your New Year starting? Does any of this strike any chords?