Welcome back to this list building extravaganza.
Today has been a mix of trying to get this done and also swotting up for a job interview, so I can’t claim to have got as much done as I wanted.
However, here’s the progress so far. How many of you went ahead and sorted out your basic platform stuff yesterday – ready with an autoresponder and hosting in hand?
Here’s a quick update for those of you with absolutely no money – Aweber will actually let you host your forms on their own website, so you don’t even need a site of your own to get going. You could literally take them up on their trial $1 offer for the first month and be all set to go.
Sorry if you feel I misled you yesterday, but I still recommend having somewhere to put all this stuff for yourself. Aftera all, you will want somewhere to actaully store your giveaway for download and Aweber won’t supply that.
For my sins, I have been wading though PLR today to see if can find some good quality material that might be acceptable with a little work. It’s fairly slow progress, as there is so much rubbish out there; I’m even thinking of combining the best bits of several packages. The good thing with many of them is that you do get an assortment of squeeze pages to start with, of course with no guarantee that they will actually convert.
For those in the know, that last sentence made perfect sense….if on the other hand you are new to all this, it may take a little explaining. The term “squeeze page” just refers to the page on your site where the customer lands and you present your offer to them (in exchange for their email). In a way, you are “squeezing” the email address out of them!
As far as PLR is concerned, I know I should have covered that yesterday. PLR stands for Private Label Rights and is material produced so that you can add your name to it and use it in any way you want. Think of it like supermarket own-brand food. You may get the same stuff (in reality) in many supermarkets, but they will have each put their own stickers on it, so you don’t know it all came from the same factory. We get to do the same with PLR content, put a new badge on it and use it as our own.
Anyway, I’m off the track slightly here.
Now that I have some idea of what I’ll be using for content, I also signed up for Safe Swaps so I can get started as soon as I have everything in place. Safe swaps will allow you to “swap” your lists with others by sending out emails on behalf of other marketers with a link to their squeeze page. It’s a swap, so they then do the same for you. In that way, you should both grow your list.
One of the key factors in that growth is how well your squeeze page actually turns visitors into signed up customers – the “conversion rate”. I will be experimenting with some of the PLR pages as I said above, but I will also be using a WordPress theme called OptimizePress which has a bunch of built in squeeze page types to play with. I’ll probably be hosting all of the pages on a single central list building site, but we’ll see about that.
That’s it for today, if you are tracking my progress you should probably know that I sent out a quick promotion for Steve Clayton’s latest product Commission Blueprint Evolution as it’s on the Warrior Forum for a silly price (compared to what he usually charges) and I promptly lost 4 of my precious subscribers – you just can’t help some people! If you want to look at it yourself before it goes mad in price, look here.
